Media – a trendy industry and the reasons that make up the “class” of the Media Department of Dai Nam University

According to the statistics of the wishes of 15 out of 24 groups of majors enrolled in 2021 by the Department of Higher Education - Ministry of Education and Training, comparing the ratio of NV1/quota, the Journalism and Communication major ranked 2nd in the Top majors with the most candidates registered. However, not all candidates applying for admission to this major have the correct knowledge and understanding of the major. The following article is a list of frequently asked questions and answers from candidates when learning about the Public Relations (QHCC) and Multimedia Communications (TTDPT) majors of Dai Nam University.

DIFFERENCES OF FACULTY OF COMMUNICATIONS - DAI NAM UNIVERSITY

- What is new and different about studying Media at DNU compared to other training institutions?

1. Excellent training program 70% practice.

With the goal of training in a different and superior Communication major compared to other training institutions, meeting the maximum increasing learning needs of learners and the practical recruitment needs of society, the Communication Faculty of Dai Nam University has built a training program for 2 majors: TĐPT and QHCC based on the practical research results of leading experts in the field of communication.

>>> REGISTER FOR ONLINE ADMISSION TO DNU FACULTY OF MEDIA HERE

From the 2021-2022 school year, the Media training program at DNU will change to suit modern trends. The training program is designed to be streamlined, eliminating outdated content, developing towards practical requirements and improving quality to stay ahead of modern trends.

Experts and scientists in the evaluation board of the Multimedia Communications training program of Dai Nam University.

The Media training program - DNU is highly appreciated for its practical application and focus on practical training. Practical application is shown in practical activities at real facilities: media companies, newspaper offices, media departments of enterprises. Practice is not only shown in the structure of subjects such as: photography skills, filming/editing skills, MC skills, video production, audio, photography, multimedia editing, graphic design... but is also clearly shown in each detailed outline of each subject, when practice accounts for 70% of the curriculum. Therefore, even though these are theoretical subjects that seem to be heavily academic, at Dai Nam University, students are still led into exciting practical activities.

2. Apply the "3-hour work day" practice process to students from the first year.

With the motto of learning and practicing, the Faculty of Communication, Dai Nam University applies the practice program "3-hour work day" for students from the first year. Accordingly, each week, students practice 3 working sessions of 3 hours/day according to the correct process, with actual work content similar to that in businesses.

Students of the Faculty of Communication, Dai Nam University are guided by lecturers to practice practical work:

- At Dai Nam Media Solutions Joint Stock Company (under the Faculty of Communications): students practice organizing events, writing PR articles, writing newspapers, editing fanpage content, editing website content, etc.;

- At Automation Today Magazine (on campus): students follow reporters to collect news in the field, write articles, and edit daily at the magazine office;

- At the Studio (a place reserved for media students): students practice filming, photography, pre-production, post-production, MC projects, multimedia production, etc. The "3-hour work day" practice process is extremely useful for students to practice their skills from the first year.

Lecturers of the Faculty of Communication hold students' hands and guide them.

In addition, the Faculty of Communication also regularly organizes signing activities and provides jobs for partner units, which are professional communication companies: Phuc Thinh Communication Joint Stock Company, Soldo Communication Company, Netviet Communication Joint Stock Company, etc. Many students have had good income from part-time jobs in their major right in school.

>>> REGISTER FOR ONLINE ADMISSION TO DNU FACULTY OF MEDIA HERE

3. Enhance learning through student exchange

With the desire to enhance learning, exchange and connection with the community of Communication students. The Faculty of Communication, Dai Nam University has signed a cooperation agreement with the Faculty of Communication and Foreign Culture, Diplomatic Academy on issues to enhance the quality of training on both sides, including student exchange. Students of the Faculty of Communication study some specialized subjects at the Diplomatic Academy and are recognized as studying at Dai Nam University and vice versa.

In addition, the cooperation content also mentions activities to build a common playground for the media student community such as: participating in real media projects, organizing media competitions, etc. This is an opportunity for students of the two schools to share experiences, enhance learning, and aim for comprehensive development for each student.

Students of the Faculty of Communication, Dai Nam University under the student exchange program.

4. Regularly organize professional clubs, professional competitions, and creative startup programs.

The establishment of the D+PR professional club once again affirms the motto: learn and practice of the Faculty of Communication.

With the advice of the Advisory Board of teachers in the Faculty, each student will have their own role in participating in setting up events from large to small of the Faculty and the School. Students are directly proactive in all stages: from contacting guests, closing contracts, creating program scripts, MC scripts to participating in design, reception, logistics, budgeting, writing media articles... to organize a complete event.

D+PR Club and Advisory Board.

With each event, club members not only practice many soft skills, such as: Teamwork skills, situation handling skills, planning skills, etc. It is also an opportunity to practice their profession: event organization, fanpage content management, program hosting, website content writing, filming, taking photos, editing, etc. These are the core values that the club wants to bring to its members, and these are also values that mere learning activities cannot bring.

D+PR Media Club can be seen as a miniature media business where students are the operators and carry out media tasks.

To create a career playground for students, the Faculty of Communication regularly organizes professional competitions: Program Host Competition, Communication Creation Competition, Journalism Writing Competition, etc. to help students have more opportunities to express themselves in their field of Communication.

The MC contest "Speak up - Dai Nam 2020" attracted a large number of students inside and outside the school.

5. Professional, dedicated and loving teaching staff.

After nearly 10 years of formation and development, the Faculty of Communication, Dai Nam University has become a place where many leading experts in the field of Communication converge. Determining that the teaching staff is the key factor in ensuring the quality of training, the Faculty of Communication, Dai Nam University has built a team of lecturers with solid professional knowledge, professional skills, and especially professional ethics.... Lecturers are trained from many countries in Europe, Asia and Vietnam with diverse and advanced theories.

A team of highly qualified and dedicated lecturers from the DNU Faculty of Communication.

Lecturers of the Faculty of Communication, Dai Nam University are also reporters, editors, TV MCs, and communication experts in organizations. Therefore, in each of their lectures, they not only convey and guide the exploitation of knowledge but also share practical experiences of teachers for students. Therefore, students always feel useful and excited in each class with teachers.

In particular, the lecturers of the Faculty of Communication are warm, close and loving people to students. Students often call teachers Dad, Mom, U, as loved ones, relatives. Students can confide and share everything in life with teachers. That is one of the motivations for students to love school, love class, love job.

- How is the application orientation according to business requirements reflected in the training program of the Faculty of Communication - DNU?

1. First of all, the training program content is built based on the contributions of many corporate communication experts.

The training program is highly applicable, built and constantly updated by leading, prestigious professors in the largest universities in Vietnam and experienced experts working in agencies, organizations, businesses, and prestigious media companies such as Vietnam Television, VietinBank Insurance Corporation, Vietnam Maritime Commercial Joint Stock Bank, Hoa Binh Construction Group Corporation, Informatics Association, VTC News... continuously improving the content (mainly practical content and new technology) according to the requirements of businesses. Businesses participate in training in a number of subjects, students have the opportunity to participate in technology development cooperation projects of the Faculty and businesses.

Students are applied the “3-hour work day” practice process from the first year with media practice facilities to experience real work based on each level of competency. From there, they gradually build solid knowledge, practice skills and practice a diligent and serious attitude towards work right from the first year. That is the key to personal development and career.

>>> REGISTER FOR ONLINE ADMISSION TO DNU FACULTY OF MEDIA HERE

2. The training program meets the criteria that businesses need.

Close and regular cooperation with businesses is an opportunity for the Faculty of Communication to understand what businesses need in order to adjust the most suitable training program, adapting to the trends of each period. The Faculty of Communication believes that businesses need students who know how to work immediately, know how to write a specific article, know how to plan a specific communication content, know how to write SEO articles, know how to take event photos, know how to produce videos according to requirements, etc. These are small but close-knit jobs.

Businesses always want to recruit students who have had good access to the working environment and can immediately adapt to assigned tasks without having to be retrained.

The training program of the Faculty of Communication, Dai Nam University is designed to not only focus on practical subjects but also build a detailed syllabus system with a highly practical content structure, giving students maximum access to the reality of businesses and media agencies. That is what businesses need most.

MSc. Nguyen Thi Tuyet Nhung - Head of Communications Department of Hoa Binh Group highly appreciated the practical content of the training program.

3. Cooperation in corporate training brings a modern, professional practice and experience environment to students.

Every year, the Faculty of Communication always has cooperation events with Communication businesses to create opportunities for students to participate in working at Communication companies with suitable job categories. Students can participate in the activities of partner companies with specific jobs such as: MC, event setup, event technical running, content writing, logistics, photography, filming, film editing, etc. Many students after a period of working part-time at partner companies, after graduating, were hired by the company to work full-time with a dream salary.

Signing ceremony of cooperation between Dai Nam University and Media enterprises.

- What will I learn to be a good communicator?

1. In-depth specialized knowledge

The training program of the Faculty of Communication, Dai Nam University provides students with basic knowledge of various types of journalism, advertising, marketing... From there, it serves as a basis for acquiring industry and specialized knowledge of Multimedia Communication and Public Relations.

Learners will master the knowledge and specialized skills of the Communications industry from planning methods to implementing plans; performing basic communications tasks such as writing, video production, audio, photography, multimedia editing, digital marketing, graphic design, MC... on the most diverse and modern communication channels today applied in many different fields such as corporate communications, government, society, foreign affairs...

Students of the Faculty of Communication practice their expertise.

2. Focus on soft skills and foreign languages

In addition, students are also trained in important soft skills, such as: communication skills, teamwork, thinking, analysis and synthesis skills, etc. At the same time, they are enhanced in information technology skills, English proficiency equivalent to B1 standard according to European references for application in practical professional activities and scientific research on Multimedia Communications and Public Relations.

3. Practice a serious attitude and passion for work

The key factor leading to success is that students have a serious attitude and passion for their work. At the Faculty of Communication, with the motto of inspiring students, each teacher is a testament to a role model of communication full of enthusiasm, enthusiasm and passion. Through lectures, practice sessions and a strict evaluation system, students are trained every day to adapt to discipline, with a serious attitude at work, thereby becoming more passionate about the communication career they have chosen.

Communication students experience reality.

- What majors does the Faculty of Communication - DNU have?

The Faculty of Communication offers Bachelor's degrees in 2 majors:

1. Multimedia Industry

2. Public Relations Industry

- What is different about the teaching method of the Faculty of Communication - DNU compared to other schools?

Commenting on the Multimedia Communications training program at Dai Nam University, Dr. Tran Ba Dung - Head of the Professional Department, Vietnam Journalists Association said: “Some universities that currently train in Multimedia Communications tend to focus on journalism or information technology. With the training program at Dai Nam University, I find the knowledge structure of these two fields very reasonable. A student upon graduation can understand communications, journalism and produce multimedia products for the media that are correct and meet the media's goals...”

 JOB OPPORTUNITIES IN MEDIA INDUSTRY

- What are the job opportunities in the media industry today?

ICT products are widely applied in all fields and professions: Culture, education, economics, politics, arts, entertainment, tourism... leading to a huge demand for human resources in this industry.

With such appeal, TTĐPT attracts a large number of young people to register for this major.

Journalism and Information majors ranked 2nd out of 24 majors enrolling in 2021.

Professional public relations has been present in Vietnam for about 15 years, and is considered a new industry. Until now, many people still confuse public relations with Marketing or Advertising. Meanwhile, the fiercely competitive market economy has led to the need to affirm brand value becoming increasingly urgent, not only in enterprises but also in all State, Government, and non-governmental organizations.... Therefore, the demand for human resources in the public relations industry is considered to be very large and will continue to grow in the coming years.

>>> REGISTER FOR ONLINE ADMISSION TO DNU FACULTY OF MEDIA HERE

- After studying Communication at DNU, what positions, jobs, and where can I work in a business?

1. For the IT industry:

After graduating from the IT major, students can work in many different industries in interesting job positions with specific jobs such as:

- Editing and creating press content, publications, book covers (at press agencies, electronic newspapers, publishing houses)

- Editing, producing TV programs, processing sound or doing film special effects (at TV companies, film production companies)

- Design expert, advertising consultant, packaging design, product branding, logo design, advertising film making,... or a brand identity system (at advertising and PR companies)

- Design, interface, function design, website content building (at software development companies, website building)

- Graphic design, simulation, applications in medicine, industry, tourism, services, education, etc. (at graphic design companies).

2. For the public administration sector

* PR Specialist job group in organizations/enterprises

PR specialists are often in charge of tasks such as: press relations, internal relations, event organization, community relations, editing content of published products, supporting marketing activities: producing advertising products, editing content, etc. at agencies, state and private enterprises, economic and international organizations, and social and non-governmental organizations...

*Group of professional jobs in professional communication companies (PR Agency)

With professional media organizations, you can take on one of the following positions: Consulting/Content/Event organization/Press relations/Contracts, business... with the task of jointly implementing Public Relations projects for customers. Customers are individuals/organizations who want to organize/produce professional, large-scale and highly specialized media products/services.

* Job groups in press agencies

Students can be confident in the roles of: TV MC, reporter, editor, scriptwriter, etc. in press agencies such as: magazines, print newspapers, online newspapers, radio stations, television stations.

Minh Trang - former student of the Faculty of Communication with the role of MC, Editor of National Assembly Television

- From which year can DNU Communication students work part-time in their major?

With the modern curriculum, students learn specialized subjects right from the first year, so after finishing the first year, students can completely apply their knowledge to do additional jobs to practice their profession such as: filming, taking photos, hosting programs, managing fanpage content, adjusting sound for events, participating in team building activities, etc.

After the second year: students can work as Editors at the editorial office, participate in program planning, logistics team leader, sound engineer, guest manager, etc. in events.

At the end of the third year: Students can work at media companies with more difficult tasks: negotiating, communicating with customers, generating ideas, drafting content, etc.

After graduation: Students are completely confident to work at TV stations, media companies, and businesses with a CV of 4 years of experience in the media industry.

INCOME LEVEL AFTER GRADUATION

- What is the salary after graduating from university with a degree in communications?

There is no specific number, because there are many parameters. However, after the probationary period, the average starting salary in the Media industry is currently from 10-12 million/month. The salary will increase very quickly depending on experience.

The Faculty of Communication - DNU has cooperation programs with businesses so that I can accumulate experience right after the first year, which can help me find a job with a higher salary.

OPPORTUNITIES FOR POSTGRADUATE STUDY

- How can DNU Communication graduates study to improve their qualifications and degrees?

Students of the Faculty of Communication have comprehensive and basic knowledge to continue their studies. Advantages in IT skills, using English documents, and cultural integration will be plus points for students of the Faculty of Communication.

Students can study for master's and doctoral degrees at training institutions that the Faculty of Communication - DNU has partnered with: Academy of Journalism and Communication, Institute of Journalism and Communication, Hanoi University of Social Sciences and Humanities, Moscow State University (Russia)...

Moscow State University (Russia).

SCHOLARSHIPS AND STUDENT SUPPORT POLICIES OF FACULTY OF COMMUNICATIONS - DNU

- During the study process, how will students of the Faculty of Communication receive support from the faculty and the school?

Teachers of the Faculty of Communication always closely monitor students' learning and can organize tutoring and special support for poor students.

In addition, the faculty's learning community, which gathers excellent students, will help tutor weaker students to achieve the best learning results.

The team of teachers are enthusiastic academic advisors, closely following each student's situation throughout their time at the school.

In particular, students of the Faculty of Communication - Dai Nam University also have the opportunity to receive valuable scholarships such as: Talent Encouragement Scholarship worth 100% and 50% of tuition; Study Encouragement Scholarship, Business Scholarship...

In the 2021 school year, Dai Nam University grants 100% and 50% of the first semester tuition fees for the 2021-2022 school year, with no limit on the number of new students of K15.

HOW TO BECOME A MEDIA STUDENT AT DAI NAM UNIVERSITY?

- What admission methods does DNU Faculty of Communication use?

To become a student of the Department of Information Technology and Public Administration at Dai Nam University, you can apply for admission in two ways below:

1. Admission method based on academic records:

- High school graduate or equivalent

- Average score of grade 12 according to the combination of 3 subjects for admission ≥ 18 points

C00 (Literature, History, Geography)

C19 (Literature, History, Civic Education)

D01 (Literature, Math, English)

D15 (Literature, Geography, English)

>>> REGISTER FOR ONLINE ADMISSION TO DNU FACULTY OF MEDIA HERE

2. Admission method based on high school graduation exam results

- High school graduate or equivalent

- Participate in the 2021 high school graduation exam

- Achieve the university entrance quality assurance score as prescribed by Dai Nam University

C00 (Literature, History, Geography)

C19 (Literature, History, Civic Education)

D01 (Literature, Math, English)

D15 (Literature, Geography, English)

>>> REGISTER FOR ONLINE ADMISSION TO DNU FACULTY OF MEDIA HERE

FACULTY OF COMMUNICATIONS - DAI NAM UNIVERSITY