Why is the Multimedia industry considered the "chameleon" of the media world?

This requires both teachers and students to be enthusiastic, eager to learn, and love new things to be flexible, positive, and more suitable every day. It is no surprise that this field of study is loved by the media and is likened to a "chameleon".

Multi-colored, creative, fresh and flexible

Multimedia Communication is a field that integrates knowledge between journalism, communication and information technology. The content of multimedia communication is to design, create and build digital communication products with multimedia applications in the field of communication, such as: Journalism, PR - Advertising, Film production...

Teachers and students of the Faculty of Communication, Dai Nam University.

At Dai Nam University, the motto “Learning to change” and the development orientation of “applied university model” are clearly understood. All majors are designed to closely follow this strategic goal. Therefore, the content of the Multimedia Communication training program is built in accordance with the vision, mission, and educational philosophy of Dai Nam University.

The Bachelor of Multimedia Communication program is oriented towards developing graphic journalism applications, interactive communication and design of graphic advertising products. The goal is to train professionals with good capacity, high adaptability, and proficiency in multimedia communication. The program content includes basic knowledge of website design, basic to advanced graphic tools, game development, multi-platform applications, advertising design, multimedia processing (Working with Audio; Video Streaming and Editing; Studio lighting and recording - Light Camera & Action..., building 2D, 3D animated films - modeling techniques, 3D design, motion simulation - animation, trailer, TVC advertising films)...

Scientists highly appreciate multimedia training program during training program evaluation session

The teaching content of the Multimedia Communication major at Dai Nam University also provides learners with the ability to plan, frame ideas for communication and advertising campaigns, and design highly applicable products in all areas of life and society.

The training program structure consists of 141 credits (52 theoretical credits and 89 practical credits) ensuring a reasonable and balanced arrangement in each semester of the school year and each block of knowledge. The program arranges subjects from basic to advanced and each block of knowledge is continuous, the level increases gradually and there is enough time to accumulate knowledge, practice skills, ethics, and attitudes necessary for work. At the same time, the program is also designed to ensure depth for the specialized field and has the ability to expand to many other majors.

Job positions that Multimedia Communication students can take after graduation

After graduation, students can work in many different fields with extremely attractive salaries. Below are some job suggestions so that we can visualize more clearly about our career opportunities when choosing the Multimedia Communications industry:

- Editing and creating press content, publications, book covers (at press agencies, electronic newspapers, publishing houses)

- Editing, producing TV programs, processing sound or doing film special effects (at TV companies, film production companies)

- Design expert, advertising consultant, packaging design, product branding, logo design, advertising film making,... or a brand identity system (at advertising and PR companies)

- Design, interface, function design, website content building (at software development companies, website building)

- Graphic design, simulation, applications in medicine, industry, tourism, services, education, etc. (at graphic design companies).

- Communications Specialist, Online Media Channel Manager, Advertising Editor, Online Marketing Specialist, Event Organizer/Director, Public Relations and External Relations Specialist, Social Media Manager (in the Corporate Communications department)

- Teaching staff, research staff at universities, colleges and research institutes

Study multimedia can do graphic design.

What does the Multimedia Communications Department of Dai Nam University train?

• Students majoring in Multimedia Communications at DNU will be equipped with fundamental knowledge of fine arts and information technology, in-depth knowledge and proficient skills in journalism, communications and advertising to be able to create press publications, edit and design books and newspapers, electronic publishing, create video content, enrich website content by applying modern graphic effects.

Communication students practice journalism

• In addition, students also have access to image, sound, and video processing techniques; design skills, creating graphic products for communication, advertising, and entertainment. Skills to create interactive multimedia graphic products such as: film effects, animation, games, websites, simulation graphics, etc. to be able to meet well and comprehensively the requirements of the modern creative and entertainment industry. And like other subjects, in the Multimedia Communication major, there will also be practical internships for students to have the opportunity to rub shoulders and experience to prepare students to confidently and firmly enter the working environment after graduation.

Communication students practice skills at the practice facility

• Students are also trained in communication skills, research, thinking, teamwork, qualities required of a communicator. In addition, students can use multimedia as a career, or as a support tool to study and research other majors. After graduating, students will accumulate important personal and professional qualities and skills to become experts, managers, and leaders in their fields of expertise.

Students of the Faculty of Communication successfully organized a large-scale event at many universities.

Commenting and evaluating the Bachelor of Multimedia Communication training program of Dai Nam University, leading experts in the field of journalism and communication at the Multimedia Communication training program evaluation council on March 28, 2021 all said that the program not only reflects the inheritance and accumulation of experiences from prestigious universities at home and abroad, but also the content developed and created is compiled in accordance with the vision, mission, purpose, goals, functions and tasks of Dai Nam University.

In addition, the program is also designed in the direction of innovating teaching methods closely linked to practice, reducing theory hours, increasing practice hours, and focusing on learners. At the same time, the program is compiled to ensure connectivity with other training sectors.

The 2021 Multimedia Communications training program of Dai Nam University also focuses on soft skills and foreign languages, compiled based on the practical needs of society and the development trend of digital transformation in Vietnam./.

MSc. Ngo Hong Hanh - Lecturer, Faculty of Communication, Dai Nam University